Websites for South African medical practices

South African medical practice websites have an unusual compliance overhead that generic agencies routinely get wrong. HPCSA advertising rules constrain what practitioners can claim, POPIA governs how patient data is handled, and the public-trust nature of healthcare means design and content choices have higher stakes than most consumer categories.

We build with that overhead in hand. HPCSA-aligned content (no superlative claims about outcomes, no comparative pricing, proper credential and registration display, careful handling of testimonials with explicit patient consent). POPIA-compliant patient handling — minimal data capture, explicit consent for any data use, proper retention and deletion, secure intake forms.

Online booking integrates with Vula or custom calendar systems. Telehealth tools (Vula video consultations, custom video, third-party tools) integrate where the practice offers them. Repeat-prescription handling can be built where the practice has the systems to support it (typically requires pharmacy partnership). Medical aid integration covers practitioner-specific medical aid acceptance, with information surfaced clearly so patients don't waste time on pre-call questions.

For multi-practitioner clinics we build per-practitioner profile pages with credentials, specialities and direct booking routing. Multi-location practices get per-location pages with proper schema, GBP optimisation per location, and consistent NAP across all of them.

Design is calibrated to the patient demographic. Younger urban patient bases (cosmetic, dermatology, dentistry) lean modern; family practice and older specialist demographics lean clean and reassuring. Mobile performance is non-negotiable — most patient discovery is mobile.